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Around the Web: Ad experiment targets local, low-budget advertisers

Shared by Andrew Chavez on June 25, 2009
Advertising, Online advertising / Nieman Lab

This is definitely an advertising concept that I can see working for community newspapers. The Nieman Lab has a story op about MinnPost's experiment with "real-time advertising." They're sort of a technologically-updated version of classified ads that are powered by micro-updates from businesses.

About the author

Andrew Chavez
Associate Director for Digital Intiatives at Texas Center for Community Journalism, New Media Specialist at TCU Schieffer School of Journalism

Andrew Chavez serves as new media specialist for the Schieffer School and associate director of the Center. He is also the author of the Explorations in New Media blog, a Schieffer School project that focuses on trends in emerging media.

Before joining the Schieffer School as new media...