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Around the Web: A few suggestions for ad growth
Shared by Andrew Chavez on June 25, 2009
Advertising
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Fitz & Jen
Jen from Editor & Publisher has a few suggestions from Ed Strapagiel of Kubas Consultants about how to improve ad sales. Among his suggestions: stop selling in lines and inches. You'll have to pay for the full report from Kubas, but the snippets shared by Jen are interesting in themselves.
About the author
Andrew Chavez
Associate Director for Digital Intiatives at Texas Center for Community Journalism, New Media Specialist at TCU Schieffer School of Journalism
Andrew Chavez serves as new media specialist for the Schieffer School and associate director of the Center. He is also the author of the Explorations in New Media blog, a Schieffer School project that focuses on trends in emerging media.
Before joining the Schieffer School as new media...