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Around the Web: Online startups grabbing market share
Here’s a startup to watch: it’s called Patch, and it’s a company that goes into towns without a community newspaper or where the paper is struggling and starts a hyperlocal Web site. Patch is exclusively advertising-supported. Advertisers can either buy the traditional ad or get an ad where they pay by page views -- $15 per thousand at this point. Check out this Forbes article – Patch and other similar ventures are showing some success, and we predict that it won’t be long before more start popping up in Texas.
About the author
Tommy Thomason is the founding director of the Texas Center for Community Journalism. Thomason began his career in journalism in the early 1970s with the Associated Press, working as a sportswriter in Arkadelphia and Little Rock, Ark. He has also worked in public relations in Dallas and as a...
