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Around the Web: How to charge for content
Alan Mutter thinks there’s no future in newspapers charging for online content. Still, he offers a summary of the different types of paywalls out there: the Newsday-style wall (which gives readers a few lines of a story and requires a payment for more), the Arkansas Democrat-Gazette model (which requires a subscription to the print product or an online subscription to access some content), New York Times-style metering (a certain number a free views, then a demand to subscribe), iTunes-style micropayments (paying for news stories the way you pay for songs on iTunes, something that has been suggested but not implemented anywhere), and Miami Herald-style tip jars (asking for voluntary online contributions—yeah, like that would work). It’s a nice summary of the various approaches – and be sure to read the comments section of his blog following the piece.
About the author
Tommy Thomason is the founding director of the Texas Center for Community Journalism. Thomason began his career in journalism in the early 1970s with the Associated Press, working as a sportswriter in Arkadelphia and Little Rock, Ark. He has also worked in public relations in Dallas and as a...
